Plus size suits

I got a chance to speak with Michele Weston of Sellingstyle.com and MJW Style Media as well as Sue Perryman, eCommerce Director of Evans London, and I’m glad I did. Evans London is an exciting new arrival in the American fashion scene.

Q: What sets Evans London apart from the rest?

Michele: They have their own beat, their own vision; they’re definitely European. They believe in keeping fashion a “clean” thing, and it’s important for us to understand how that works.

Evans London has three different collections with three different looks, and they also do exclusives. Georgina Goodman’s a major footwear designer, and if you’re young and a size 16-18, you need to have that choice.

Q: Michele, you’ve worked with plus-sized women for some time now. What’s a common topic that comes up in the plus-sized world?

Michele: Every woman who has struggles with her size has the same conversation with me: everyone has something that they don’t like and something that they want to highlight. Women size 12 and up need to know that you need to do the same exercises in fashion, but make those silhouettes tip-top.

Q: And Sue, what is Evans London bringing to the U.S. plus-size scene that’s new & exciting?

Sue: Everything we do at evanslondon.com starts and ends with our customers. The entire shopping experience comes back to celebrating curves and helping our customers feel confident about their shape.

Curvy women can buy everything from the newest, hottest fashion to our exclusive ranges that also include: perfectly proportioned tall and petite ranges, maternity wear, lingerie, shoes and boots (in wider fitting calves ranging in length size to 12 1/2 American) and our stunning Editions range of 100% silk and satin occasionwear.

Q: What would you like to tell About Plus-Size readers about Evans London– what can we expect for fall and beyond?

Sue: New products are added to evanslondon.com daily and we also bring our customers weekly updates on the latest fashion news, tips and key looks for the season ahead.

We have also just launched an online magazine to help our customers look and feel their best. Its packed with essential tips, beauty suggestions and array of fun stuff for curvy women. We can let them know what’s new and cool from evanslondon.com 24/7!